I get it! I finally get it! My 14-year-old niece has been banging on about The 1975 for months, but I didn’t get it until now. THEY’RE AMAZING! The most important band of the 21st century! And Matt Healy is THE MOST IMPORTANT ROCK STAR TO COME ALONG IN DECADES! He’s louche and depraved-looking and slightly wounded with the lugubrious sexuality of a young Jim Morrison or Michael Hutchins or Kurt Cobain… He’s just EVERYTHING! Those reverse-sloping eyebrows! They’re TOO MUCH! And that HAIR! The best IN THE BUSINESS! I know I’m late coming to the party on this one, but I heard “Chocolate” on the radio last night and went home and fell into a 1975 hole of their videos. I’m OBSESSED. Watch the video for “Chocolate,” then watch the video for “Girls,” then watch the Coachella interview, then just bask in the glory of his image. I don’t remember when I’ve been THIS EXCITED by a band. (Oh yes I do. But never mind One Direction. The 1975 are for REAL.) Tweet me at JSJdarling if you want to squeal like little girls with me.