Warner Bros released photos of Greta Gerwig’s upcoming live action movie, Barbie and the internet wet kinda nutty for them, especially Ken.
Margot Robbie plays Barbie and Ryan Gosling is Ken. As I said in the post, the movie doesn’t come out until summer of ’23, but from the looks of Ken, he might be out before.
And then I happened onto this story from Queerty in 2018 uncovering the mystery of Earring Magic Ken. According to the post,
…meant to be the male counterpart to Earring Magic Barbie, one of six dolls in the Earring Magic Barbie line.
Mattel conducted a survey asking little girls about their thoughts on Ken. The company found that its customers still wanted Ken around, but that they wished he looked a little ‘cooler.’
So they created Earring Magic Ken.
After the doll was released, people pointed out that he looked sorta gay –in a 90s stereotypical kinda way; blonde highlights, mesh top, lavender leather vest, an earring and a necklace with what many thought was as a giant chrome cock ring.
Mattel issued a statement denying that Ken was gay. Lisa McKendall, Mattel’s head of marketing and communications, was so flustered that she told an interviewer for the Chicago Reader,
We’re not in the business of putting cock rings into the hands of little girls!”
So, the company stopped production of the dolls and pulled the remaining ones from toy store shelves. But gay men bought them in record numbers and they can still be found on eBay for $80 to 120, mint in box.
It was only available for six weeks in ’92 and 30 years later, Earring Magic Ken still remains the best-selling Ken model in Mattel’s history…
That is until the Ryan Gosling Ken doll comes out –so to speak. (Hmm, wonder if this backstory factors into Gerwig’s film..?)
(Photos, Mattel, Warner Bros, eBay; via Queerty)