WARNING: QUOTE CONTAINS SPOILERS FOR UPCOMING EPISODES OF AMERICAN HORROR STORY: COVEN

“Well, after Emma was killed, I noticed through my Twitter feed that there was a lot of outrage over the death of Madison. I was just thinking, Well keep watching because she’s dead but not gone. What Spalding puts her through in the next couple of episodes is quite remarkable. It’s the most shocking thing we’ve ever done on the show. I thought it was a real, bizarre Grand Guignol series of scenes but they’re just very sick and twisted and oddly funny. [And] Emma loves it! Emma just goes for it. I love her. I think Emma just has this really big ferocious talent and I think she likes being challenged by this material so there you go. She is on board for the rest of the season. Dead Madison is in many, many, many episodes.” – Ryan Murphy in an interview with InsideTV.