Coca-Cola caught heat after rolling out an option to customize bottles online. The tool banned words like “lesbians” and “transgender” (Happy Pride!) but for a time allowed some doozies like “Nazis.”
A new tool from Coca-Cola which allows people to personalize their own glass bottles has come under fire for censoring words such as “transgender” and “lesbians,” while allowing words such as “fascism” and—at one point—”Nazis.”
When tested by Newsweek the online tool blocked the phrase “Black Lives Matter,” while allowing “blue lives matter,” in previews of bespoke Coca-Cola labels. “Transgender” was not allowed, yet the word “transphobia” could be displayed on a rainbow backdrop.
People took to social media with their eyebrow-raising results:
The company said they are in the process of refining the results as they learn of issues.
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