As Al Gore and his partners in a new television network see it, TV today is a staid medium, one that can’t match the interactivity of the Internet. But new technology — cheap digital cameras and easy-to-use laptop-based editing tools — have given young people new chances to televise their lives, to document what happens to them in ways that we don’t see on CNN and the broadcast networks. On Aug. 1, when Current TV launches on several satellite and cable TV systems — reaching, at first, about 19 million households — Gore believes young people will finally get that opportunity.
The revolution will be podcast! Will Al gore re-emerge as the most sparkly force in television when he launches Current? Apparently there won’t be any programs, just Pods, all with the kind of punny titles that probably will last just a couple of months. Current’s shows, called “pods,” will cater to young people’s broad interests. “We have a pod about spirituality called Current: Soul, or a pod about technology called Current: Tech, and a pod about money called Currency, and a pod about sexy people called the Current Hottie.”
OK, so programs are passé, and pod is the new new word to describe everything – we travel in pods not posses, our cars are pods with wheels, and what is a crib other than a pod? But with Al Gore in charge will it be more plod than pod?
– Fenton Podley