Unicorn Frappuccinos are soooooooo last week. THIS week, everyone is going bananas over Australian beauty brand Frank Body ‘s forthcoming “Shimmer Scrub” – dubbed by fashion folk as a “Unicorn scrub.” It’s so eagerly anticipated, in fact, that it’s already garnered a 50,000-person waitlist ahead of its launch.
“My Shimmer Scrub is made from Glow Dust,” the marketing materials for the product read. “That’s tiny gold and silver particles which hug your skin, just like highlighter for your bod.” The scrub is also supposed to “make your skin shimmer, like a disco ball,” aka the 2017 version of the roll-on body glitter we all used to stock up on at Limited Too in the ’90s.
The Unicorn Scrub officially launches May 1 on the brand’s website and will retail for $19.95. It’s said to resemble Frank Body’s famous Coffee Scrub, but without chocolatey hue. It does feature ground coffee as one exfoliant, along with both salt and sugar for additional sloughing and buffing.
And, like Frank Body’s original formulas, it’s also a moisturizing one, spiked with grapeseed oil and vitamin E to soften and protect skin. But this one leaves behind sparkles, courtesy of mica, the mineral that’s been used to make cosmetics glimmery for decades. Frank Body refers to mica as “the closest thing to glow dust,” also noting that the “tiny gold and silver particles [are] packed with electrical properties to turn your skin on — and up,” in a press release.
Join the waiting list here.