In the latest Cheerios ads, the copy says “there are many kinds of families, and we celebrate them all.” You get not one, but two, dads. The company is again celebrating diversity and love by featuring gay dads. André, Jonathan, and their adopted daughter Raphaëlle sit around a table and talk about meeting and how they became parents. The ad ends with a sweet message:
We all love to connect. That’s the Cheerios effect.
Yes, it’s just a cereal commercial, but unlike any you’ve seen, I’ll bet. Watch.