Must-see British Pathé newsreel footage from 1963, in which a “young, cigarette-puffing, black-haired, black sweater and jeans-clad beatnik girl” is whisked into a beauty salon that specializes in “teaching teenagers how to make the best of themselves” and become a gorgeous femme du monde.
Transforming a beatnik: It’s no more difficult than discovering the hidden beauty that lies under the greasy, untoned skin of any woman who hasn’t surrendered her whole morning at least once a week to the experts.
Via Dangerous Minds:
After snubbing out her smoke, the soon-to-be transformed foxy finger-snapper bounds in through the front door and a team of of beauticians start to work some magic. After rubbing an egg concoction into her hair and putting it up in curlers, they lay in on some heavy facial treatment. This includes a facial massage, pads being placed over the eyes, the application of a plastic mask, and the brushing on of anti-wrinkle cream and hot wax.
At the end of the clip, our former beatnik elegantly walks down a wooden staircase under a chandelier in a glistening new dress, donning maybe a slightly lighter hair color and looking like an entirely different person from the one who came through the front door a little while earlier.
I don’t know about you, but I think she looked way cooler as a beatnik.