Kylie Jenner understands why people don’t believe she’s self-made. She was born into privilege and wealth. But she told Paper magazine,
“My parents told me I needed to make my own money, it’s time to learn how to save and spend your own money, stuff like that. What I’m trying to say is I did have a platform, but none of my money is inherited.“
There was HUGE backlash after Forbes put 21 year-old Jenner on their America’s Women Billionaires cover last year, along with a reference to Jenner being “self-made.”
The lip kits that started it all. Jenner says she never did any consumer research,
“wasn’t educated on what the beauty business really was.”
She didn’t look at what the big brands were selling and simply “followed her heart” and created the kind of product that she wanted to buy.
“I just knew for myself as a customer, like, why am I buying a lip liner and a different lipstick? I wanted it the same color, I wanted it to be easy. And I really spent every last dime that I had starting it, not even knowing if it would be successful.“
And Kylie Cosmetics made her rich. Rich rich.
“I don’t define myself by how much I have. I honestly don’t wake up even thinking about it.“
You can read more about Kylie including her take on motherhood and whether she and rapper and baby daddy, Travis Scott are secretly married here.
How Kylie Jenner leveraged her massive social media following to build a $900M cosmetics fortune:https://t.co/3VGT6MpwmX #SelfMadeWomen pic.twitter.com/fxaqucQZWx
— Forbes (@Forbes) July 11, 2018
(via Paper, CNN)
