Aside from the hoards of American and European fans that worship at the House of Burns, Pete is also massive in Asia. Back in the day, one of Dead or Alive’s biggest markets was Japan. They once commanded a million dollars for three shows (which was pretty good pocket change for the ’80s). Even Michael Jackson had to reschedule his Japanese dates so as not to conflict with the equally popular DOA tour. One Japanese daily even trumpeted, “FORGET MADONNA, WE’VE GOT PETE BURNS.” Sayonara Sugarpie!!

– Rose Keefe