When I first opened this junk mail ad, I sniggered at the image of a lady in business suit and heels, standing on a slippery rock next to a waterfall, clutching a briefcase that probably contains her “Professional Certificate.” But closer analysis of the image has made me realize how fitting it is. The waterfall of course represents height, and connotes the reward of the climb. The lady has gone from flipping hash in a greasy, smoke-filled diner, to breathing the rarified air of the corporate elite. She is Power Bitch, armed with a bag of Real World Relevancy, and not even Daddy can hurt her now.

– Steven Corfe