Here’s a sampling from a private collection of rare, massive 40” x 60” posters that were printed for drive-In movie theaters. Haute Campe offers a collection of original rare, vintage film posters from the 1940s-1970s originating mostly from drive-ins and grindhouse theaters. Most of the posters went through a single distributor called National Screen Service, hence the “property of N.S.S.” at the bottom of 99% of the movie posters printed in the 20th century. While most posters were destroyed by the elements some were returned to the distributor and piled up in their archives for many years. Design-wise, if we want something to look trashy, we still use these pioneering graphic solutions.
(via Dangerous Minds)