KLM Royal Dutch Airlines is being roasted on social media for a badly thought out Pride campaign.
To celebrate Amsterdam Pride on Saturday, the airline tweeted an image of rainbow-striped seat belts with the caption,
“It doesn’t matter who you click with. Happy #PrideAmsterdam.”
Nice thought. Two “female” ends facing each other, two “male” ends and the third featuring one of each, presumably to represent straight couples.
Twitter users were quick to point out that only the “straight” combination could actually click together and work to save your life in a crash. One joked,
“Fly Royal Dutch Airlines where your only chance of surviving a crash is buckling up the heterosexual way.”
And of course homophobes used it as ammunition to say that same-sex relationships don’t “work.”
But others felt it’s the thought that counts. Except that we have eyes.